‘Elysium’ Poster and Footage Released to Press

Elysium trailer
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One of the most quietest monsters just waiting to awaken is Neil Blomkamp’s next mega project entitled Elysium. Up until now Sony has stayed sparse on any marketing of the film. That is until today arrived. Sony held a press event for the new film to show off what secrets Elysium hides. First up comes the extremely intriguing Elysium poster which was revealed at the event, which you can find below:

Elysium poster

 

Pretty cool shit, right? The one-sheet Elysium poster raises more questions than gives answers, which is the best type of marketing you can ask for with a film of this caliber. Then there is the reactions to the footage presented to the media, which sounds incredibly bad ass. The members were given 10 minutes worth of awesomeness to feed upon at the event. Here is a breakdown from io9 of what Sony showed today. Note that some of this may contain minor spoilers.

The bulk of the footage that was screened takes place back on Earth, not the luxurious Elysium. As you can imagine, Earth sucks. It’s overcrowded with the less-than-desirables who can’t afford to pay their way into a better life, among the stars. Earth isn’t just an overpopulated mess teaming with sickness and dirt, it’s also completely wrecked from (we’re assuming) pollution. The only terrain we get a look at is a desert….

We follow Max (played by the bald Matt Damon) through his dangerous job, where he’s constantly badgered, manipulated and has his pay docked. Think In Time, if In Time was actually set in a plausible reality. Max just can’t catch a break — but thankfully, with Damon behind the wheel we’re already seeing a range of desperation and anger building up behind his sweat-covered brow….

At work, Max is given an ultimatum when he loses something important inside the machine he operates. Go inside and risk your health to fix the problem, or pack up your shit and leave. Max concedes, and the next thing you know he’s trapped in some sort of a Watchmen/Hulk situation. But instead of getting superhuman strength, Max gets a fatal illness. A robot wakes him up, throws a bottle of pills at him and chirps, “You have five days to live, thank you for your service.”

Max realizes he needs to get to the sexy tanning beds of Elysium, or die in the dust on Earth. And he’s willing to do anything to get there. Cue William Fichtner, and his baller-ass Bugatti spaceship.

The breakdown of the footage sounds like one of the best science fiction films since the early days of Paul Vorheven. If you were a fan of District 9 just as I was, then I would have your bags ready to take a trip to Elysium. This is sure to be a classic in the making. There is more details on the presentation at the io9 page if you want to hear more. The trailer will hit the webs tomorrow, and as always we will have it posted as soon as it hits for you guys!

Elysium stars Matt Damon, Jodie Foster, Sharlto Copley, and Alice Braga. It will hit theaters August 9th! Here is the synopsis below:

“In the year 2159 two classes of people exist: the very wealthy who live on a pristine man-made space station called Elysium, and the rest, who live on an overpopulated, ruined Earth,” the synopsis reads. “Secretary Rhodes (Jodie Foster), a hard line government official, will stop at nothing to enforce anti-immigration laws and preserve the luxurious lifestyle of the citizens of Elysium. That doesn’t stop the people of Earth from trying to get in, by any means they can. When unlucky Max (Matt Damon) is backed into a corner, he agrees to take on a daunting mission that if successful will not only save his life, but could bring equality to these polarized worlds.”

Source: io9

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About the Author

John "D-Rock" Dotson
is a film critic and film-maker from Dallas, Texas. He attended Midwestern State University where he received a Bachelor's in Business Administration in the field of Marketing. He's a huge lover of all things cinema... except The Last Airbender. Follow him on Twitter @DRockDot
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